Planwise Launches Mint Competitor

SAN FRANCISCO – MAY 1st, 2012 – After a successful initial private beta, Planwise has made its personal finance planning tool available to the public today.

More than just a snapshot of your current finances or an online rate calculator, Planwise overlays financial insights with real-world situations that drive consumer plans and purchases. The tool includes dozens of scenarios based on major life stages and events: making a career change, buying a car or home, taking a vacation and more. Simply add your own scenarios and instantly view your available cash and net worth change over time. The interactive graphs change as your plans and finances do.

The tool is easy to use, with straightforward information and clear visuals that can be understood by anyone regardless of age, education, technical savvy, or financial experience.

"Planwise brings the human factor back into the process of researching major spending decisions online," said Planwise Founder Vincent Turner, a financial technology entrepreneur originally from Australia. "We understand that this is about more than just crunching numbers; it's about making life plans. That's why Planwise delivers information in the context of the stages people are in when they make these decisions – all in an anonymous, pressure-free environment."

This simple, free tool enables people to see the impact of any life event on their future financial outlook, enabling better decisions involving spending, loans and credit. The Planwise approach is unique to the market as it requires no personal contact information to use.

Founder Vincent Turner:

"People are telling us that they want to be able to research and plan their finances without having to give up who they are. Key to Planwise is being able to use it anonymously. In fact, in our beta user survey over 90% of people rated this as a needed or critical feature."

Another first for the personal financial management space is the Planwise distribution strategy, which focuses on a network of partners. Users can sign up via planwise.com, but they may also find the tool on partner sites such as personal finance blogs or credit counseling agency websites. The first partner, Cambridge Credit Counseling in Cambridge, MA, rolls out today.

“There are a lot of financial tools available, but I find Planwise to be uniquely suited for the individuals we assist,” said Thomas Fox, Cambridge’s Community Outreach Director. “Planwise is an easy to use tool that puts the power of planning firmly in your control, and we’re eager to promote the site to our clients and communities we serve”.

To get started on Planwise, visit www.planwise.com.
About Planwise

Planwise is a free website of tools & content to visually map out major financial decisions. Planwise isn't about what you did with your money, it's about what you're doing next. More than a rate calculator, Planwise creates interactive graphs to actually show you how your plans will impact your finances, and vice versa – whether you're buying a computer, a car, a first home, a vacation property, or more.

What makes Planwise different is its human side; the site overlays financial insights with dozens of real-world scenarios based on every stage of life, from students to seniors and everything in between. The site can be fully personalized to each user's individual situation, but is completely anonymous and totally free to use.

Planwise is an angel-funded San Francisco based startup

About Cambridge Credit Counseling Corp
To learn more about Cambridge Credit Counseling Corp., please visit www.cambridge-credit.org

Press Contact
Vincent Turner
[email protected]
+1 415 800 3647